Situated on more than 18 acres along the Detroit River, The Icon is the perfect location for single or multi-day meetings and conferences, fundraising events, social gatherings, and film and photo shoots.

The building’s spacious three-story atrium offers unparalleled views of the Detroit River. This atrium is one of Detroit’s largest and can accommodate more than 1000 people strolling and up to 650 people for a seated event. Just outside of the atrium is 800-feet of riverside frontage to host outdoor receptions, ceremonies, and other gatherings with the option to end the evening with a spectacular fireworks show. Located off the atrium is a 375-seat world class auditorium equipped with an automotive accessible stage that is ideal for presentation, trainings, TED-style talks, fireside chats, and film screenings.

Other venue features include a 360° wraparound terrace, a serene outdoor courtyard, multiple conference rooms, a large prep-kitchen area, and 800+ covered parking spaces. Now available to book up to 12 months in advance.